Newsen.com buzzed with positive reviews for TVXQ’s Music Videoreleased through various sites such as TVXQ’s Official Website, and SME’s Youtube Official Channel. On the 4th of January alone, there are a number of articles that spoke of the MV with positive notes.
The first article calls the music video ‘a visual terminator’. Credited to the Director Cheo Soohyun who has worked with other artists such as Girls’ Generation ‘Gee’, ‘Oh!’ and ‘Run Devil Run’. The article praises his work, especially the usage of various themes and moods from visual simplicity to glamorous scenes. Not only that, the powerful performance of Yunho and Changmin was also highly praised as brilliant.
Since the release of the first teaser, the video has proven to be intense and addictive. Fans who watched the video commented ‘Jackpot’, ‘I do not know how many times to see’, and ‘it is beyond Idol’.
Popular blogger Perez Hilton also complimented the music video on his website, under the title K-Pop Fierceness!!! He provided a link for the video and invited his visitors to ‘Check out the brand new music video from TVXQ (above)! Too hot to handle!!!’.
His international readers left praising comments such as ‘that was better than most american music videos!!!’, ‘one of the best 4:46 minutes of my life!’, ‘Nice add. Great imagery, gorgeous guys, and fierce is right’, and other comments that admired the K-Pop Music.
This will be a great way to introduce their music to the international market becausePerez Hilton’s blog recently chosen by Billboard world music professional acquaintance as one of the best way to promote music.
It is obvious from the MV that there have been many changes within TVXQ since their 4th album ‘Mirotic’ in 2008. The album that is due to be released on the 12thof January has taken more than two years in the making. Since their reorganization as a two-man group with Yunho and Changmin, many fans have expressed that they have reservations regarding their comeback, but ever since the teaser to the MV was released, their number has lessened greatly.
Not only that, fan’s expectation and excitement was also elevated after a short but powerful performance of the song during SMTown 2010 last August in Jamsil, Seoul.
Yunho’s ability to seize the stage and his dance performance is credited with enough talent to be listed among the best national idol, but it wasn’t until a preview of the song which includes Changmin’s vocal ability in synergy that really launched fan’s excitement to the coming album.
Their performance in the Music Video also received great compliments, their strong presence and expressive eyes along with skill that they have gained after 7 years had given such a strong image, one that even transcends the level of vocal idols.
With the special edition of their album released on the 5th and their first ever comeback stage scheduled for the 7th, TVXQ has definitely created a buzz of excitement with their MV Why (Keep Your Head Down).
This post is a summary of the various articles found on Korean news sitewww.newsen.com
Source: Newsen (various articles)
Compiled and Summarized by: Black_Tortoise@ContinueTVXQ